Definition
Liz Foxwell-Canning
Fractional CEO / GM / COO
What is a fractional COO?
A fractional COO is a senior operations leader who works with your business on a part-time or contract basis — typically for organisations that need executive-level operational capability but are not ready (or do not need) a full-time hire.
They sit at the intersection of strategy and delivery. Rather than producing a report and leaving, a fractional COO helps build the operational scaffolding that lets the business scale: the right processes, the right metrics, the right team shape, and the right cadence of execution.
What does a fractional COO actually do?
The scope varies with the business, but common responsibilities include:
- Mapping and fixing operational bottlenecks.
- Building forecasting, reporting, and decision-making rhythms.
- Structuring teams so the right people are doing the right work.
- Leading change programmes, system implementations, or operational turnarounds.
- Acting as a steadying presence during founder transitions, capital raises, or rapid growth.
How is it different from a consultant or an interim executive?
A consultant usually diagnoses and recommends. An interim executive usually steps in to keep the lights on during a transition. A fractional COO does some of both, but with a longer lens: they are there to leave the business more capable than they found it.
They are also usually embedded enough to understand context, but independent enough to challenge assumptions and move quickly.
When does a business typically bring one in?
Common triggers are rapid growth, operational complexity outpacing the team, a founder becoming too stretched across the business, or preparation for a capital raise or major transaction. If the business needs operational maturity but cannot justify a full-time COO salary, fractional support is often the right fit.